Reviewed by Pamela Draycott
I love this hairdryer.
It uses ‘real diamonds and ionic technology’ which apparently is, ‘the perfect combination to achieve glossy, smooth salon hair at home’. It is a good size and slightly heavier than less substantial hairdryers but it is very well balanced.
There is a longer than usual power cable (3 metres) which helps in making it easy to use. It has three heat settings (2 warm and 1 cool) plus a cool shot button so regulating the temperature is easy. The two speed settings and the attachable concentrator provide adaptability for different lengths and styles of hair. At 2000 watts it’s powerful, meaning quick, and not too noisy (at least not compared with my ancient hairdryer which it replaces).
When drying my short and fine hair at home I tend to just point the hairdryer at it and let it blow rather than styling as such. A bit of hair wax and I’m done! Even with my rather limited hair-drying technique I’ve noticed that it is much quicker than my old hairdryer and that it has given more volume to my hair. A hanging loop, as part of the modern and sleek design, is also really useful. I’ve put a hook up in the bedroom and it has made storage tidy and easy. It is a lovely, clean but soft white colour with gold coloured trimmings and detailing. It comes in attractive packaging which would be easy to wrap or place in a large bag if it were being given as a gift.
This hairdryer is both very well styled and functional. At £59.99, at first I thought it expensive, but this is really a case of ‘you get what you pay for’. This is a great hair dryer and I would thoroughly recommend it.
Available to buy from Boots here.